– YouTube is introducing new generative AI features as part of its premium package for paid subscribers.
– Users will have access to a conversational tool that uses AI to answer questions and make recommendations about YouTube content.
– A new feature will allow for the summarization of topics in video comments using generative AI.
– These features will be available on an opt-in basis through YouTube’s experimental hub, youtube.com/new.
– The conversational tool will be available in the next few weeks, while the topic summarization tool will be tested with a small group of users who sign up through the website.
– The conversational tool will use large language models to provide responses and help viewers explore content further.
– The feature will initially be available in the U.S. on Android devices through the “Ask” option on the video’s watch page.
– YouTube Premium members can opt into the test, but it won’t appear on every video yet.
– The comments summarizer will organize and summarize discussions in large comment sections, making it easier for viewers to catch up on what people are saying.
– Creators can use this feature to gain insights and inspiration for new videos.
– The topics will be summarized based on published comments and will only be available in English.
– Google has been experimenting with AI across its products, including YouTube, to improve user experiences.
– YouTube will gather feedback on the new features as the tests continue over the next few weeks and months.
YouTube will begin to experiment with new generative AI features, the company announced today. As part of the premium package available to paid subscribers, YouTube users will be able to try out a new conversational tool that uses AI to answer questions about YouTube’s content and make recommendations, as well as try out a new feature that will summarize topics in the comments of a video.
Both features will become available through YouTube’s hub for new experiments, youtube.com/new, on an opt-in basis. The conversational tool will arrive in the next few weeks while the topic summarization tool will begin testing only with a small group of users who sign up for the experiment through the website.
Explains YouTube, the conventional tool’s responses will be generated by large language models that draw on information from YouTube and the web and are designed to help viewers “dive in deeper” to the content they’re watching. For example, participants will be able to ask questions about the video they’re currently viewing or ask for other things to watch similar to the video using actions like “recommend related content.” These conversations with the AI will be able to take place as the video is streaming, so as not to interrupt playback.
The feature will be offered initially only in the U.S. and on Android devices via a new “Ask” option on the video’s watch page. YouTube Premium members can opt into this test starting today, but it won’t appear on every YouTube video as of yet. The tool is currently being tested with a select group of users, but will be available as an opt-in for YouTube Premium members in the weeks to come.
The comments summarizer, meanwhile, will leverage generative AI to organize and summarize the topics of discussion in large comment sections underneath a video to allow viewers to catch up on what people have been saying. YouTube believes this feature may also be useful to creators to help them learn what their channel’s subscribers are talking about without having to read through all the comments one by one. This could also help them gain inspiration for new videos based on comment topics, YouTube suggests. Plus, if creators want to remove any comment topics, they’ll be able to delete any comments that appear under certain topics.
The topics will be summarized only based on published comments, not those held for review or those that contain blocked words or are from blocked users, YouTube also notes.
This experiment, which is now running on a small number of videos, will only be available in English for the time being.
YouTube says the tests will continue over the next several weeks and months as the company gathers feedback on how consumers are using the new features.
Google has been experimenting with AI across its product line, from Search to Workspace to consumer apps like Photos and Assistant and more. On YouTube specifically, the company has also experimented with AI-powered ads that let brands target cultural moments, and has been rolling out a number of creator-focused AI features, including tools to find music for videos, AI-powered dubbing, plus “Dream Screen,” a generative AI feature that lets you create a background image or video for YouTube Shorts. YouTube Music also recently introduced AI-generated playlists. And YouTube had previously experimented with AI-generated video summaries and quizzes on educational videos.
“These features are experimental and we may not always get it right. That’s why we’re starting small with limited availability and collecting feedback,” said YouTube in its announcement. The company said users will be able to submit feedback directly in the tools themselves.
AI Eclipse TLDR:
YouTube has announced that it will be experimenting with new generative AI features. As part of the premium package for paid subscribers, users will have access to a conversational tool that uses AI to answer questions about YouTube’s content and make recommendations. Additionally, there will be a feature to summarize topics in the comments section of a video. These features will be available on an opt-in basis through YouTube’s hub for new experiments. The conversational tool will be launched in the coming weeks, while the topic summarization tool will be tested with a small group of users who sign up for the experiment. The responses generated by the conversational tool will be based on large language models that draw information from YouTube and the web, allowing viewers to engage deeper with the content they are watching. The feature will initially be available in the US on Android devices. The comments summarizer will organize and summarize the topics of discussion in large comment sections, providing viewers with an easy way to catch up on what others have been saying. YouTube believes this feature will be useful for creators as well, helping them understand the discussions among their subscribers and gain inspiration for new videos. The topics will be summarized based on published comments only, excluding those held for review, those containing blocked words, or those from blocked users. The experiment for this feature is currently being conducted on a small number of videos and will be available only in English. YouTube will continue to gather feedback from users as they test these new features. The company has been actively experimenting with AI across its product line, including YouTube, and is committed to improving user experience based on the feedback received.