Apple says AI features are coming to your iPhone ‘later this year’ – here’s what to expect

Key Takeaways:

– Apple CEO Tim Cook announced that AI tools will be coming to Apple devices later this year.
– Cook mentioned the opportunity for Apple with generative AI.
– Apple has been developing its own generative AI for years.
– The launch date for the AI tools could be at the Worldwide Developers Conference (WWDC) in June.
– Analysts have predicted that iOS 18 will include a big upgrade to Siri.
– Apple is building a proprietary LLM (large language model) to revamp Siri into a more powerful voice assistant.
– Other Apple apps like Messages, Apple Music, and Pages are expected to receive AI-based improvements.
– Apple may tread carefully with AI in photography and video to avoid digital fakery.
– Apple’s focus on user privacy may have contributed to the delay in launching generative AI.
– Apple typically waits until it is ready to enter a new market before releasing a superior product.
– It remains to be seen if Apple’s AI will be better than competitors like ChatGPT and Copilot.

TechRadar:

For the past year or two, the world has watched as a string of incredible artificial intelligence (AI) tools have appeared, and everyone has been wondering one thing: when will Apple join the party? Now, we finally have an answer.

On a recent earnings call (via The Verge), Apple CEO Tim Cook revealed that AI tools are coming to the company’s devices as soon as “later this year.” Cook then added that “I think there’s a huge opportunity for Apple with generative AI.” While the Apple chief didn’t reveal any specifics, the small amount he did discuss has already been enough to get tongues wagging and for speculation to run riot.


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AI Eclipse TLDR:

During a recent earnings call, Apple CEO Tim Cook announced that artificial intelligence (AI) tools will be coming to Apple devices later this year. Cook mentioned that there is a significant opportunity for Apple with generative AI. While Cook did not provide specific details, his statements have sparked speculation about what this could mean for Apple. It is likely that Apple has its Worldwide Developers Conference (WWDC) in mind for the launch of these AI tools, as they typically unveil upcoming operating systems and software upgrades at this event. Industry analyst Jeff Pu has previously claimed that the inclusion of generative AI will make iOS 18 one of Apple’s biggest software updates ever. The most anticipated upgrade is a rebooted version of Apple’s Siri voice assistant, which is expected to be more conversational and powerful. Other areas that could benefit from generative AI include Messages, Apple Music, and Pages. Apple’s focus on user privacy may have contributed to the delay in launching its own generative AI tools. Overall, the introduction of AI tools to Apple devices is highly anticipated and could bring significant enhancements to various features and applications.