Not spending enough on Amazon already? Its new AI chatbot is here to help

Key Takeaways:

– Amazon has launched a chatbot called Rufus in beta form to a small group of customers in the US
– Rufus is designed to be an expert shopping assistant and is trained on Amazon’s product catalog
– Users can ask Rufus questions about products and get answers based on extensive product information, customer reviews, community Q&As, and web data
– The goal is to provide users with all the information they need to make informed purchasing decisions
– Rufus can answer broad questions like gift recommendations for Valentine’s Day or specific questions about a product’s features
– The availability of Rufus is currently limited to select customers who update their Amazon Shopping app
– Users can find Rufus in the search bar of the app and ask questions or prompt for recommendations
– It is recommended to cross-reference Rufus’s answers with external sources due to the variable quality of Amazon’s reviews and the potential for AI chatbots to provide inaccurate information
– Rufus is expected to have a wider rollout in the US in the coming weeks and could potentially change the way people shop with Amazon.

TechRadar:

If there’s one tech innovation that our bank accounts didn’t need in 2024, it’s an Amazon chatbot with infinite knowledge of the site’s array of potential impulse buys. But unfortunately for our savings, that’s exactly what we’ve just been given in the form of Rufus.

Amazon says its Rufus chatbot has now launched in the US in beta form to “a small subset of customers” who use its mobile app, but that it’ll “progressively roll out to additional US customers in the coming weeks”. Rufus is apparently “an expert shopping assistant” who’s been trained on Amazon’s product catalog and will help answer your questions in a conversational way.

Source link

AI Eclipse TLDR:

Amazon has launched a new chatbot called Rufus on its mobile app in the US. Rufus is described as an “expert shopping assistant” and has been trained on Amazon’s product catalog to provide answers to customer questions in a conversational manner. Users can ask a variety of questions, from general gift recommendations to specific product details. Rufus uses a combination of Amazon’s product catalog, customer reviews, community Q&As, and information from across the web to provide answers. However, users are advised to cross-reference the information with external sources due to the variable quality of Amazon’s reviews and the tendency of AI chatbots to provide inaccurate information. Rufus is currently available to a select group of customers who update their Amazon Shopping app, with a wider rollout planned in the coming weeks.